New Corporate Identity Lifts Off!
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Car Crash Line Group, as we are now to be called, will supersede CCL UK Group and CCL Group, and will still encompass all the existing facets of the business including Car Crash Line, Van Crash Line, Bike Crash Line, CCL UK Authorised Hire and Flexxilease. The new group logo is a shift away from the traditional green and yellow colour schemes and incorporates a rectangular lozenge which will become the signature mark for the group. All the existing departments such as Bike Crash Line and CCL UK Authorised Hire have also been re-designed to create a complete family
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POSTED 22/05/07
Commenting on the new identity, Group Chief Executive Officer Barrie Hobbs said, “After ten years within the industry it was now time to re-invent and re-position ourselves within the rapidly growing marketplace.